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July 2011 - Dream Shield Auto Blog

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Rock Star Cars

July 27th, 2011 § 13 comments § permalink

The Disco Ball Smart Car

I always like to show people the different sides to art and cars; there is so much beauty and synergy between the two and well, when you add music to the mix you get ‘rock star cars’. Art and cars is such a passion of mine, which is why I want to pull off the car art event I am organising next year. So, let me take you into this car art world; follow me…

Earlier this year, Apparatjik, a European art band made up the Coldplay bassist Guy Berryman, A-ha’s guitarist and keyboardist Magne Furuholmen; the Mew vocalist and guitarist Jonas Bjerre and producer Martin Terefe decided to create the Discoball Smart car, an electric-drive composed of thousands of mirrors pieces, hand-glued to the car’s exterior, taking seven craftsmen three days to complete the project. It is this bit of detail that I love about Apparatjik; they perform ‘combat-disco’ and the group dresses in costumes made of mirrors.

Then there is Matt Donahue, the Toledo based artist, musician and filmmaker who puts together collages as tributes to bands he likes. You may have seen or heard of his cars…there’s the ‘Jackson Pollocktik’, the ‘Breakfast Special’, and the ‘Record Car’. Each car designed with a specific theme in mind. Sometimes Matt creates them to spread a political message or as a tribute to an inspiring artist or they are just fun themed with collectible items, like maps or magazine covers.

Matthew Donahue with one of his Jackson Pollock-inspired art cars

 

I want to take the car art experience to the streets; so come on lets rev up…

Revelation VII – Innovative Hotel Marketing

July 25th, 2011 § 1 comment § permalink

We have lift off and dates for probably one of the best shows in town! We have dates for the ‘International Hotel & Resort GT3 Cup,’ Las Vegas 2012…so set your Google calendar for 24 and 25 November, 2012.

Dream Shield Auto is hosting the first ever International GT3 Cup starting in Las Vegas involving the international Hotel, Resorts and Casino community; where the cars become extensions of the Resorts.

On 24 November spectators will see a beauty parade of the GT3 cars participating in the Cup along the famous Las Vegas Strip. Remember, these high-end cars will be beautiful, dazzling, and glamorous just like the Las Vegas show girls, as the cars will become collectible art, not commercially branded in any way.

Each GT3 car will suit the brand of the Resort, so we will have the Aston Martin, the Morgan, Porsche or any other V8 Super car that is a fit for the brand and theme of the Hotel/Resort and or Casino. Dream Shield Auto proposes that these iconic cars are themed inside and outside with the exclusive decor of the Hotels/Resorts, becoming extensions of the celebrated international Hotels/Resorts themselves.

On 25 November it is ready, steady Go! It is the day of the actual ‘Cup’ event at the Speedway, Las Vegas. The cars will be raced by high-profile international drivers and there will be a very attractive Cup prize for the winning Hotel/Resort.

To put it all into context, recently, there have been some exciting announcements in the world of American Motorsport… Austin Texas announced this June a five-year agreement to bring the famous Australian V8 Supercar series to the new Circuit of The Americas in 2013. We kick off with 24 and 25 November, 2012…

 

Photo Credit: Chictraveler.com

 

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